What is a Trump Word™?

_{This is in the spirit of the What is a Word™/Phrase™ series started by JLee with a special brand of Phrase™ and Word™ puzzles.}

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If a word (or phrase) conforms to a special rule (and it’s a fantastic rule, believe me!) I call it a Trump Word™. Use the examples below to find the rule.

CSV version:

Trump Words™,Not Trump Words™
ALTERNATIVE,MAINSTREAM
BELIEVE ME,SKEPTICAL
CHRISTIANITY,ISLAM
CONSERVATIVE,LIBERAL
ECONOMY,SOCIALISM
FOSSIL FUEL,CLIMATE CHANGE
FOX NEWS,MSNBC
GORSUCH,GARLAND
HUGE,BIG
IVANKA,CHELSEA
LAW AND ORDER,PROTESTS
MANUFACTURING,CHINA
MILITARY,PACIFISM
REPUBLICAN,DEMOCRAT
RUSSIAN,ARAB
TEXAS,CALIFORNIA
TRUMP,CLINTON
TWITTER,FACEBOOK
TWO,SECOND
USA,GLOBAL
WALL,OPEN BORDER
WEALTHY,POOR
WINNER,LOSER
WISCONSIN,MINNESOTA
XENOPHOBIA,IMMIGRATION
ZIONISM,PALESTINE

As usual, the rule has nothing to do with the meaning of the words, only their orthography.